Nice & Easy 9A Natural Light Ash Blonde

Discover our first permanent colour that helps prevent damage, protecting and conditioning hair at every step. A breakthrough and revolutionary dye molecule ME+* reduces the risk of an allergic reaction. Change your hair colour fearlessly and remain yourself.

Benefits

• Our technology is proven to block damage*
• Conditioners at every step.
• 100% grey coverage**.
• Non-drip color creme and fresh floral scent.
• 96% of women would recommend to a friend***.

*ME+ is a revolutionary hair dye molecule that better protects people without hair dye allergy by reducing the chance of developing one. If you have a known hair dye allergy, do not use this product unless approved by your dermatologist. Note that in some cases, severe reactions may still occur. See Q&A for more information.